Why I should have gone to CES this year

No problem, I said, I'll be happy to stay back at the office. After all, somebody has to hold down the fort while everyone is at CES, and it may as well be me.

Of course, I didn't know what Audi was bringing to the show. Because if I did, I wouldn't have been so willing to take one for the team. If you're wondering what I am talking about, it's the new user-programmable instrument cluster for the upcoming 2015 Audi TT. It's based on the QNX CAR Platform for Infotainment, and it's about the coolest thing I've seen in a car, ever — even if I haven't yet had a chance to see it in person.

Roll the tape...

QNX at CES: The media’s take

No, CES isn’t over yet. But the technology concept cars showcased in the QNX booth have already stoked the interest of journalists attending the event — and even of some not attending the event. So here, in no particular order, are examples of what they're saying.

Oh, and I’ve added a couple of stories that aren’t strictly CES-related, but appeared this week. They were too relevant to pass up.

• Engadget, Sean Cooper — Mercedes-Benz CLA45 AMG with QNX CAR for Infotainment hands-on
   
• Canadian Press, David Friend — Ottawa firm masters car sounds
   
• Fast Company, Chuck Tannert — Can Computers Drive Better Than Humans?
   
• Fast Company, Chuck Tannert — 10 Autonomous Driving Companies to Watch
   
• GigaOm, Kevin Fitchard — What do BlackBerry, Qualcomm and Nokia have in common? The connected car
   
• CrackBerry.com, Adam Zeis — In the driver's seat with QNX at CES 2014 (video)
   
• Engadget, Sarah Silbert — With the Snapdragon 602A, Qualcomm looks to improve the connected car
   
• i3, Rob Calem — Driverless Cars on the Rise
   
• The Peggy Smedley Show — Andrew Poliak of QNX at CES (audio interview discussing QNX technology concept cars and future of connected vehicles)
   
• Fox 4 Dallas, Steve Noviello — Consumer Electronics Show (video; jump to the :50 mark)
   
• BerryReview, Ronen Halevy — QNX Shows Off With 13 Partners at CES 
   
• AutoGuide, Sami Haj-Assaad — QNX Shows Tech Filled CLA45 AMG, Kia Soul at CES
   

That's it for now. I aim to post more stories and videos early next week. Stay tuned.

In good company: QNX partner solutions at 2014 CES

Guest post by Peter McCarthy of the QNX global partnerships team

Peter McCarthy

If anyone thinks that creating an infotainment system is easy, they obviously haven’t thought about it hard enough. It is, in fact, a massive undertaking that requires seamless integration of navigation engines, voice technologies, app environments, HMI tools, Internet music services, smartphone connectivity, automotive-hardened processors — the list goes on.

No single company could possibly offer all of these technologies. And even if it could, it still wouldn’t address the needs of automakers and tier one suppliers, who need the power of choice. Any company building an infotainment system needs the flexibility to combine Navigation Engine A with Processor B and Bluetooth Solution C.

Enabling customers to enjoy such choice without worrying about integration issues is something that QNX works very hard at. For evidence, look no further than our latest technology concept car, a modified Mercedes-Benz CLA45 AMG, which debuted this week at our CES booth. The car integrates an array of partner tech, including:

• voice recognition from Nuance
   
• navigation engines from Elektrobit (EB), Kotei Informatics, and HERE
   
• automotive processors from Texas Instruments
   
• MirrorLink smartphone-to-vehicle connectivity from RealVNC
   
• Android Jellybean version of iHeartRadio
   

Meanwhile, the head unit in our reference vehicle, also featured in the QNX booth, integrates several partner apps and holds the distinction of being the world’s first in-vehicle implementation of Qualcomm’s Snapdragon Automotive Solutions. And if that’s not enough, our booth contains demos of a navigation engine from Aisin AW and a digital instrument cluster built with HMI tools from HI Corporation.

Mind you, the action isn’t restricted to the QNX booth. Several partners have also gotten into the act and are demonstrating QNX-based systems in their CES booths and meeting rooms. For instance:

• Elektrobit — Demonstrating a new concept electric vehicle that sports an instrument cluster and infotainment system based on the QNX Neutrino Realtime Operating System.
   
• Freescale — Demonstrating the QNX CAR Platform for Infotainment on its i.MX 6 Applications Processors for Automotive.
   
• Gracenote — Demonstrating how its technology can personalize the in-vehicle music experience, using a system based on the QNX Neutrino OS.
   
• NVIDIA — Demonstrating Audi's newest infotainment system featuring the NVIDIA Tegra processor and the QNX Neutrino OS.
   
• Qualcomm — Demonstrating the QNX CAR Platform on Snapdragon Automotive Solutions.
   
• Red Bend Software — Demonstrating virtualization technology that runs the QNX CAR Platform and a digital instrument cluster on dual displays driven by a single processor.
   
• Texas Instruments — Demonstrating the QNX CAR Platform running on its latest Jacinto processors
  

For the fully skinny on QNX partner technology at CES, I invite you to check out our press release, along with joint announcements that we have issued with Aisin AW, HERE, HI Corporation, and Qualcomm.

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About Peter
When he isn't talking on oversized mobile phones, Peter McCarthy serves as director of global partnerships at QNX Software Systems, where he is responsible for establishing and fostering partnerships with technology and services companies in all of the company's target industries.

"I want one"

Yesterday, I bemoaned that words and pictures could never capture the unique experience of being in one of the new QNX technology concept cars. But you know what? Video comes a little bit closer.

Of course, it can't capture everything. For instance, it can't reproduce the richness and clarity of the cars' full-band and wideband phone calls, or the sheer auditory relief offered by QNX active noise control software. But it can capture the reaction of someone experiencing these technologies.

For instance, in this video, I love watching how Adam from CrackBerry.com reacts to our latest innovations in automotive acoustics. Especially the part where says "I want one."

Did I mention? The clip also contains footage of our infotainment and digital cluster systems in action. Check it out:



A big thanks to Adam and the CrackBerry team for visiting us at CES.

The wraps are off! First look at the new QNX technology concept car

A quick tour of one of the vehicles that QNX is unveiling at 2014 CES

You know what? Writing this post isn’t easy. All I’ve got are words and pictures, and neither could ever do justice to the user experience offered by the new QNX technology concept car. They cannot, for example, recreate the rich, luminous sound of the car’s full-band and wide-band hands-free calls. Nor can they evoke how the car blends speech recognition with a touch interface and physical controls to make navigation, Internet radio, and other applications wonderfully easy to use.

But on second thought, words and pictures aren’t that bad. Especially when the car — and the in-dash systems that the QNX concept team created for it — are so downright gorgeous. So what are we sitting around for? Time for a tour!

Actually... hold that thought. I just want to mention that, if you visit our Flickr page, you can find full-resolution versions of most of the images I've posted here. Because why settle for low res? Okay, back to the tour.

The car
I've got two things to say here. First, the car is based on a Mercedes-Benz CLA45 AMG. If you guessed the model correctly based on the teaser images we published on the QNX website, I bow in homage to your eagle eye. Second, while we snapped this photo in the QNX garage, don’t think for a minute that the garage is ever this neat and tidy. On any given day, it’s chock full of drill presses, tool boxes, work tables, embedded boards, and QNX engineers joyously modding the world’s coolest cars — exactly the kind of place you expect it to be. And want it to be! But to humor the photographer, we (temporarily) made this corner clutter-free. We're nice that way.



The dash
Let's get behind the wheel, where you can see the car's custom-built digital instrument cluster and infotainment system. The bold design, the clean layout, the super-easy-to-access controls — they all add up to systems you want to interact with. Just as important, the look-and-feel of the instrument cluster and infotainment system are totally different from the corresponding systems in our previous concept car — an excellent illustration of how the QNX platform can help customers create their own branded experiences.



The multi-talented cluster
Time to zoom in on the digital instrument cluster, which helps simplify driving tasks and minimize distraction with an impressive array of features. Turn-by-turn directions pulled from the navigation system? Check. Video feed from front and rear-view cameras? Check. Notifications of incoming phone calls? Check. Alerts of incoming text messages, which you can listen to at the touch of a steering-wheel button? Check.



The Android app support
Automakers want to tap into the talents of the mobile app community, and the QNX CAR Platform for Infotainment helps them do just that, with built-in support for Android, OpenGL ES, and HTML5. In the concept car, for example, you'll find an Android Jellybean version of iHeartRadio, Clear Channel’s digital radio service, running in a secure application container. The QNX CAR Platform takes this same sandboxed approach to running HTML5 apps — perfect for protecting both the HMI and the overall system from unpredictable web content:



Helping you get there in more ways than one
We designed the QNX CAR Platform to give automotive developers the greatest possible choice and flexibility. And that’s exactly what you see when it comes to navigation. For instance, the car supports navigation from Elektrobit:



and from HERE:



and from Kotei Informatics:



If that’s not enough, a demo system in the QNX booth at CES also demonstrates a navigation system from Aisin AW — more on that in an upcoming post.

Pardon me while I barge in
As I alluded earlier, what you can't see in the new concept car is just as important as what you can see. For instance, if you look at this image, you'll see the infotainment system's media player. But what you can't see is new acoustics technology from QNX that lets you "barge in" and issue voice commands even when a song is playing. How cool is that?



When you find yourself in times of trouble...
... don't let it be, but rather, check and see. And to do that, you can use the infotainment system's virtual mechanic, which keeps tabs on your car's health, including fluid levels, brake wear, and, in this case, low tire pressure:



The cloud connection
Hold on, what's this? It looks like a smartphone app with an interface similar to that of the virtual mechanic, above. In fact, it's a lot more than that, and it touches on some cool (and very new) technology that can help cars become fully managed citizens of the cloud. More on that in an upcoming post.



That's it for now. For more details on what QNX is showcasing this week at CES, check out the press releases posted on the QNX website. And stay tuned to this channel for further updates from 2014 CES — including a profile of our very new QNX technology concept car for acoustics.

The ultimate show-me car

The fifth installment in the CES Cars of Fame series. Our inductee for this week: a most bodacious Bentley.

It's one thing to say you can do something. It's another thing to prove it. Which helps explain why we create technology concept cars.

You see, we like to tell people that flexibility and customization form the very DNA of the QNX CAR Platform for Infotainment. Which they do. But in the automotive world, people don't just say "tell me"; they say "show me". And so, we used the platform to transform a Bentley Continental GT into a unique concept car, equipped with features never before seen in a vehicle.

Now here's the thing. This is the same QNX CAR Platform found in the QNX reference vehicle, which I discussed last week. But when you compare the infotainment systems in the two vehicles, the differences are dramatic: different features, different branding, different look-and-feel.

The explanation is simple: The reference vehicle shows what the QNX CAR Platform can do out of the box, while the Bentley demonstrates what the platform lets you do once you add your imagination to mix. One platform, many possibilities.

Enough talk; time to look at the car. And let's start with the exterior, because wow:



The awesome (and full HD) center stack
And now let's move to the interior, where the first thing you see is a gorgeous center stack. This immense touchscreen features a gracefully curved surface, full HD graphics, and TI’s optical touch input technology, which allows a physical control knob to be mounted directly on the screen — a feature that’s cool and useful. The center stack supports a variety of applications, including a 3D navigation system from Elektrobit that makes full use of the display:



At 17 inches, the display is big enough to display other functions, such as the car’s media player or virtual mechanic, and still have plenty of room for navigation:



The awesome (and very configurable) digital instrument cluster
The instrument cluster is implemented entirely in software, though you would hardly know it — the virtual gauges are impressively realistic. More impressive still is the cluster’s ability to morph itself on the fly. Put the car in Drive, and the cluster will display a tach, gas gauge, temperature gauge, and turn-by-turn directions — the cluster pulls these directions from the center stack’s navigation system. Put the car in Reverse, and the cluster will display a video feed from the car’s backup camera. You can also have the cluster display the current weather and current sound track:



The awesome (and just plain fun) web app
The web app works with any web browser and allows the driver to view data that the car publishes to the cloud, such as fluid levels, tire pressure, brake wear, and the current track being played by the infotainment system. It even allows the driver to remotely start or stop the engine, open or close windows, and so on:



The awesome (and nicely integrated) smartphone support
The Bentley also showcases how the QNX CAR Platform enables advanced integration with popular smartphones. For instance, the car can communicate with a smartphone to stream music, or to provide notifications of incoming email, news feeds, and other real-time information — all displayed in a manner appropriate to the automotive context. Here's an example:



The awesome everything else
I’ve only scratched the surface of what the car can do. For instance, it also provides:

• Advanced voice rec — Just say “Hello Bentley,” and the car’s voice recognition system immediately comes to life and begins to interact with you — in a British accent, of course.
   
• Advanced multimedia system — Includes support for Internet radio.
   
• Video conferencing with realistic telepresence — Separate cameras for the driver and passenger provide independent video streams, while fullband voice technology from QNX offers expanded bandwidth for greater telepresence.
   
• LTE connectivity — The car features an LTE radio modem, as well as a Wi-Fi hotspot for devices you bring into the car.

Moving pictures
Okay, time for some video. Here's a fun look at the making of the car:



And here's a run-through of the car's many capabilities, filmed by our friends at TI during 2013 CES:

So many cores — what to do with them all?

Multi-core processors are clearly becoming the mainstream for automotive infotainment systems. TI’s OMAP processors and their automotive derivatives use dual A15 cores, Freescale's i.MX 6 boasts up to four A9 cores, and other companies also have multi-core architectures in production or on near-term roadmaps. Quad-core A15 processors are just around the corner. As a percentage of overall die area, the CPU core is relatively small, so SoC producers can lay down multiple cores with little impact on cost. GPUs, on the other hand, represent a large percentage of the die area and, as such, are typically instantiated only once per SoC.

Realistically, infotainment systems should no longer be CPU bound. In fact, when looking at leading-edge SoCs available today, many are asking what to do with all that extra CPU just sitting there, waiting to do something. At first blush, the more obvious areas to merge are infotainment and ADAS, or infotainment and digital instrument clusters. This is, at the highest level, pretty much a no-brainer so long as the safety requirements mandated for clusters and ADAS can be achieved.

Thing is, automotive safety standards like ISO 26262 require system-level certifications. As such, the entire system needs to be certified. Already a daunting task for a standalone ADAS system or digital instrument cluster, the problem can become unmanageable when you include the full infotainment stack.

Think about your car. Your cluster does a handful of operations whereas your infotainment system runs a full navigation system, voice recognition, multimedia, device connectivity, and, in the connected case, cloud services. People don't get frustrated trying to figure out how your cluster works (I hope), and they don't give up trying to figure out how fast the car is moving. The same cannot be said for many infotainment systems shipping today. Ask your mother to pair her cell phone to her car. I dare you! The complexity involved in attempting to certify a system that combines infotainment and cluster functions is orders of magnitude higher than certifying a cluster alone.

All is not lost, however. Virtualization offers an elegant way to isolate multiple systems running on a single multi-core SoC. By using virtualization you could seek certification on the cluster without burdening yourself with the infotainment problem and collapse two formerly discrete systems onto one SoC. You would save money and probably get a promotion to boot. Just one thing: there is still only one GPU on the die and both the infotainment system and the cluster rely heavily on that single GPU.

Enter Red Bend Software, a long-time QNX CAR Platform partner for FOTA. They have taken the challenge of virtualizing the GPU head-on and successfully demonstrated the QNX CAR Platform and a Crank Software-based digital instrument cluster running on dual displays driven by a single OMAP 5 at Telematics Munich. I saw it and was impressed with how snappy performance was on the infotainment side and how smooth the needles were (60+ fps) on the cluster.


Using virtualization to drive dual displays from a single TI OMAP 5 processor.

According to Red Bend, they have designed a GPU-sharing architecture that enables multiple guest operating systems to access hardware accelerators, including the GPU, providing isolation between the operating systems while having a minimal impact on overall performance (which probably isn't a huge deal considering how many CPU cores are going to be shipping on a single SoC in the near term). It sounds impressive, but seeing is believing.

Red Bend will next show this demo in the TI Suite at CES (N115 in the North Hall). If system consolidation is something that keeps you up at night, you should really stop by to see what they have done.

A Porsche you could talk to

The third installment in the CES Cars of Fame series. Our inductee for this week: a very connected Porsche 911.

Paul Leroux

I have a confession to make. The day before QNX Software Systems unveiled this technology concept at car at 2012 CES, I leaked the news on the On Q blog. Mind you, the leak was unintentional. I had been editing a post that described the car and, instead of hitting Save, I hit Publish by mistake. Dumb, I know.

I immediately took down the post and informed my colleagues of the error. Fortunately, my RSS feed didn't give me away, and the launch, which had been strictly under wraps, went ahead as planned. But boy, did I feel stupid.

Now that I've got that off my chest, let's see what the hubbub was about. The car, based on a Porsche 911 Carrera, came equipped with an array of features built by the QNX concept team, including one-touch smartphone pairing, high-definition hands-free calls, rear-seat entertainment, and a digital instrument cluster.

So, you ready for a tour?

The car
Let's start with the exterior. Because man, what an exterior:



The instrument cluster
Once you got behind the wheel, the first thing you saw was the instrument cluster. But
this was no ordinary cluster. It could dynamically reconfigure itself — in response to voice commands, no less. It could even communicate with the navigation system to display turn-by-turn directions. And it was designed to honor the look-and-feel of the stock 911 cluster:



The head unit
To your right, you could see the head unit. Here is the unit's main screen, from which you could access all of the system's key functions:



And here's another screen, showing the system's media player:



The front-seat control of backseat infotainment
The Porsche also showcased how a head unit could offer front-seat control of backseat entertainment — perfect for when you need to control what your kids are watching or listening to:



The voice recognition
The Porsche was outfitted with cloud-based voice recognition, which let you enter navigation destinations naturally, without having to use artificial grammars. Check out this Engadget clip, taken at an AT&T event in New York City:



The car also included features that neither words nor pictures can capture adequately. But let me try, anyway:

One-touch Bluetooth pairing — Allowed you to pair a phone to the car simply by touching the phone to an NFC reader embedded in the center console; no complicated menus to wade through.

Text-to-speech integration — Could read aloud incoming emails, text messages, and BBM messages.

High-definition voice technology — Used 48KHz full stereo bandwidth for clear, high-fidelity hands-free calls.

The car also ran a variety of apps, including TCS hybrid navigation, Vlingo voice-to-text, Poynt virtual assistant, Weather Network, and streaming Internet radio from Pandora, Nobex, Slacker, and TuneIn.

The point
The point of this car wasn't simply to be cool, but to demonstrate what's possible in next-gen infotainment systems. More specifically, it was designed to showcase the capabilities of the QNX CAR Platform for Infotainment. In fact, it did such a good job on that count that the platform took home the 2012 CES Best of Show award, in the car tech category:

More QNX-powered cars and infotainment systems from 2011 CES

The second installment in our CES Cars of Fame series. Today, we look at several systems from the 2011 CES event, starting with this week's inductee, a BMW Z4.

Paul Leroux

I've led you astray — sort of. Last week I stated that the LTE Connected Car, the first QNX-powered technology concept car, appeared at 2011 CES. But I didn't mention that QNX technology was at the core of several other innovative vehicles and infotainment systems at CES that year.

So let me set the record straight. And the best place to start is the QNX booth at 2011 CES, where a BMW Z4 roadster was the front-and-center attraction.

BMW Z4 Roadster with ConnectedDrive
The Z4 wasn't a technology concept car, but a true production car straight off the dealer lot. It was equipped with the QNX-based BMW ConnectedDrive system, which offers real-time traffic information, automatic emergency calling, and a text-to-speech feature that can read aloud emails, appointments, text messages, and other information from Bluetooth smartphones. It's a cool system right at home in this equally cool cockpit:



Heck, the whole car was cool, from the wheels up:



Audi A8 with Google Earth
Mind you, the coolness didn't stop at the QNX booth. Just down the hall, Audi showcased an A8 sedan equipped with the QNX-based 3G MMI infotainment system, featuring Google Earth. This same model drove home with the 2011 Edmunds Breakthrough Technology award a short while later.

I don't have any photos of the Audi from the CES show floor, but if you head over to the On Q blog, you can see some snaps from an automotive event that QNX hosted in Stuttgart two months earlier. The photos highlight the A8's innovative touchpad, which lets you input destination names by tracing them with your finger.

Toyota Entune infotainment system
And now to another award-winning QNX-based system. Toyota Entune embraces a simple, yet hard-to-achieve concept: help drivers interact with mobile content and applications in a non-distracting, handsfree fashion. For instance, if you are searching for a nearby restaurant, Entune lets you ask for it in a conversational fashion; no need for specific voice commands.

You could tell the judges for the CNET Best of CES awards were impressed, because they awarded Entune first prize, in the Car Tech category — the first of three QNX-powered systems to do. QNX Software Systems went on to win in 2011 for its QNX CAR Platform and then Chevy won in 2012 for its MyLink system. Not too shabby.

A cluster of clusters
We've looked at just three of the many QNX-based automotive systems showcased at 2011 CES. For instance, QNX also demonstrated digital instrument clusters built by Visteon for the Land Rover Range Rover and for the Jaguar XJ sedan, below:



Freescale, NVIDIA, TeleNav, and Texas Instruments also got into the act, demonstrating QNX systems in their booths and meeting areas.

Do you have any memories of 2011 CES? I'd love to hear them.

Telematics China — closing out the year with a get-together in Shanghai

Guest post by Peter McCarthy of the QNX global partnerships team

Peter McCarthy

Is it November already? Time flies when you’re busy. And on the subject of flying, I’ll soon be on a plane to Shanghai, where our friends at Telematics China are hosting what promises to be a great automotive event from December 4 to 6. The organizers have been instrumental in bringing together companies in the industry and a great support to QNX with our own automotive events.

Back in August, QNX held an automotive summit in Shanghai. The success of this event owed a lot to partners like AutoNavi, a leader in the Chinese navigation market that is bringing its digital map content and navigation software to the QNX CAR Platform. The AutoNavi folks delivered a great presentation on the future of in-vehicle services and navigation, and I am sure we will continue these discussions when we meet at the Telematics China event.

When I scroll through the list of sponsors, exhibitors, and presenters at Telematics China, I know for sure my days and nights will be busy — but more importantly, filled with conversations with all the right people. So if you’re attending the event, please reach out to your QNX contacts and make time to meet. We look forward to seeing you there.

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About Peter
When he isn't talking on oversized mobile phones, Peter McCarthy serves as director of global partnerships at QNX Software Systems, where he is responsible for establishing and fostering partnerships with technology and services companies in all of the company's target industries.

The first-ever QNX technology concept car to hit CES

Paul Leroux

I bet you thought it was the Porsche. Or perhaps even the Bentley. But no, the first QNX-powered technology concept car to appear at CES was a digitally modded Prius — aka the LTE Connected Car. In fact, the car appeared at two CES shows: 2010 and 2011.

If you've never heard of the LTE Connected Car, it was a joint project of several companies, including QNX Software Systems and Alcatel-Lucent. The project members wanted to demonstrate how 4G/LTE networks could transform the driving experience and enable a host of new in-vehicle applications. This kind of thinking of may seem like old hat today, but when the car was created, telecom companies had yet to light up their first commercial LTE towers. The car was definitely ahead of its time.

One of the four infotainment
systems in the LTE Connected Car

Almost everyone saw the entertainment potential of equipping a car with a 4G/LTE broadband connection — the ability to access your favorite music, applications, videos, or social media while on the road had immediate appeal. But many people also saw the other value proposition this car presented: the ability for vehicles to continuously upload information they have gathered about themselves or surrounding road conditions, providing, in the words of WIRED's Eliot Van Buskirk, "a crowd-sourced version of what traffic helicopters do today." Awesome quote, that.

QNX provided the software foundation for the LTE Connected Car, including the OS, touchscreen user interfaces, media players for YouTube and Pandora, navigation system, Bluetooth connectivity, games, and handsfree integration. But why am I blabbing on about this when I could show you? Cue the screen captures...

Google local search
First up is Google local search, which displayed local points of interest to help drivers and passengers find nearby restaurants, gas stations, movie theaters, ATMs, hospitals, and so on. And because this was an LTE-enabled car, the system could fetch these POIs from a cloud-based database:



Pandora Internet radio
For those who prefer to listen to what they like, and nothing else, the car also came with a Pandora app:



Home monitoring and control
Are you the kind of person who forgets to engage the burglar alarm before going to work? If so, the car's home automation app was just the ticket. It could let you manage home systems, such as lights and thermostats, from any of the car’s touchscreens — you could even view a live video feed from home security cameras:



Vehicle diagnostics
Now this is my favorite part. If you look below, you'll see the car's main screen for accessing vehicle diagnostics. At the upper right is the virtual mechanic app, which retrieved OBD-II codes from the vehicle bus to display the status of your brakes, tires, power train, electrical systems, fluids, and so on. (The current QNX CAR Platform for Infotainment includes an updated version of this app.)



Low oil pressure... yikes!
The virtual mechanic wouldn't fix your car for you. But it could tell you when things were going south and help you take appropriate action — before the problem escalated. In this case, it's saying that the engine oil pressure is low:



What to do? Well, if you were mechanically challenged, you could tap the fuel pump icon at the bottom of the screen to display a map of local service stations. Or you could tap on the dealership icon (Toyota, in this case) and find directions to the nearest, well, dealership:



The virtual mechanic would also let you zoom in on specific systems. For instance, in the following screen, the user has tapped the brake fluid button to learn the location of the brake fluid reservoir:



On the subject of zooming, let's zoom out for a second to see the entire car:



Moving pictures
Screen captures and photos can say only so much. For the back story on the LTE Connected Car, check out this video, which digs into the "philosophy" of the car and what the project members were working to accomplish:

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An LTE Connected Car reader

• Scientific American — Hot Spot Hot Rod: The Internet Invades the Automobile
• Wired — Next-Gen Car Dashboard Talks to the Cloud
• Engadget — LTE Connected Car redefines the 'mobile' in mobile broadband
• John Day’s Automotive Electronic News — Alcatel-Lucent launches LTE Connected Car from QNX platform
• GIGAOM — LTE Connected Car: Dude, Where’s My Display?
• AutoSpies — Is THIS The Future Of Auto Tech?
• PCMag.com Blogs — What Do You Want in a Web-Connected Car?
• The Inquirer — Alcatel-Lucent talks up connected vehicles
• Stuff.tv — ng Connect turns Prius into living room

Top 10 lessons learned from more than a decade in automotive

Guest post by John Wall, vice president of QNX engineering and services

Ten years ago, software accounted for about 20 to 30 percent of the effort that went into an infotainment system. Today, some would argue that it’s upwards of 90 percent. This makes sense if you ask yourself, “Where are all the red, burning issues?” They’re not on hardware, they’re on software. “Where is all the money being spent?” Software.

A big challenge in today’s automotive industry is acquiring the knowledge and experience to manage the complexity, cost, and risk of this dramatic change.

We at QNX have had the good fortune to work closely with tier one suppliers and their OEM customers since 1999. We've had their development teams live with us for months at a time — sometimes years. And we've lived with them, working as integrated teams. The end result is our customers have learned a lot about the value we offer and we have learned a great deal about addressing their requirements.

Drawing from this experience, here are my ten biggest takeaways:

1. Commitment
Not delivering is not acceptable. You get only one chance, and there’s no margin for failure. If development of an infotainment system fails meet start-of-production deadlines, the car has to ship with a hole in the dash — or not at all. And if the system performs poorly, the OEM may end up having to use it. But you can be sure that the supplier won’t be invited back.

2. Trust
Trust is a huge part of the business. People need to trust that you will do what you say and that their car line is going to ship. They need to know that you take their business seriously.

3. Realism
You need to be realistic. It isn’t worth being too optimistic. In fact, you’ll do damage with overly optimistic dates that you don’t hit.

4. Investment
There’s a ‘show me’ attitude in automotive. You have to be prepared to invest up front. We know a lot of tier ones that are building prototypes on their own dime. This is especially true if you’re courting a new customer; you’ve got to put skin in the game.

5. Reputation
It’s a small world — another important lesson. The auto industry is a tight-knit community. People move around a lot. It’s not unusual to go to a tier one supplier and see people you met six months earlier at their competitor’s. So maintaining your reputation is very important; it follows you everywhere.

6. Reliability
You can’t rest on your laurels. You need to repeatedly and consistently help customers successfully cross the finish line.

7. Honesty
You have to be honest. Often, a customer will say, “I want X” and you have to say, “Well, you can’t have X”. And you have to provide a good explanation why.

8. Relevancy
Ultimately it’s the market that decides. You can have champions within a customer's organization — even the guy who makes all the decisions — but ultimately the company has to build what consumers want. They’re a business; they will go with what sells. Your job is to anticipate market demands and offer products that are relevant to the consumer.

9. Flexibility
The market is evolving — quickly. Customers have to track moving targets, like integration with the newest smartphone models, and still get a reliable product out on time. Your products and services must give them the flexibility and adaptability they need.

10. Passion
If you don’t have it, you don’t belong in this market. Automotive is complex, it’s fast moving, and it’s too deep for anyone who thinks they can simply test the waters. Succeeding in automotive demands a phenomenal level of discipline and commitment. But if you love it, the rewards are worth it.

Seminar: managing the growing amount of software in cars

It’s no secret that the amount of software in automobiles is growing rapidly — as is the challenge of maintaining it reliably and efficiently. At QNX Software Systems we focus on areas like infotainment, telematics, clusters, and ADAS, but our long-term FOTA partner, Red Bend Software, takes a more holistic view, working with companies like Vector Informatik to extend FOTA all the way down to ECUs.

To help automakers and tier one suppliers manage their software deployments more efficiently, Red Bend is hosting a seminar Friday September 27 at the Westin Southfield Detroit. Speakers will include representatives from Strategy Analytics, Texas Instruments, and Vector, not to mention our own Andy Gryc. You can register on the Red Bend website.

New Mercedes-Benz Concept S-Class Coupé sports QNX-powered infotainment system

Paul Leroux

All-digital instrument cluster and head unit based on QNX CAR Platform

Did you ever lay your eyes on something and say, “Now, that is what I want for Christmas”? Well, I just said it — in response to a set of wheels. But holy turbochargers, what wheels! Not to mention everything else.

If you’re wondering what fueled this sudden rush of automotive desire, here’s a glimpse:



And here’s a bird’s-eye view:



And here’s a peak at the oh-so-gorgeous interior:


All images copyright Daimler AG

Mercedes-Benz took the wraps off this car, the new Concept S-Class Coupé, earlier this week. And just a few minutes ago, QNX and Mercedes revealed that the car’s infotainment system is based on the QNX CAR Platform.

This isn’t the first time QNX and Mercedes-Benz have worked together. Besides providing the OS for various Mercedes infotainment systems, the QNX automotive team has worked with Mercedes-Benz Research & Development North America since the early 2000s, providing the group with advanced technologies for the specification and prototyping of next-generation vehicle electronics. The infotainment system in the Concept S-Class Coupé is the latest — and arguably coolest — product of this long collaboration.

The Concept S-Class Coupé also packs a serious power plant: a 449 hp Biturbo V8 with peak torque of 516 lb-ft. And it offers driver-assistance technologies that are, quite literally, forward looking. Here is a sampling of what's inside:

• Two 12.3-inch displays
• Touchscreen showing four world clocks
• Stereo camera offering 3D view of the area in front of the car
• "6DVision" to detect the position and movement of objects in front of the car
• Variety of assistance systems to monitor surrounding traffic

I’m only touching the surface here. For more details on the car, visit the Mercedes-Benz website. And before you go, check out the press release that QNX issued this morning.